Are you a dynamic individual with a keen insight into digital advertising and a talent for managing client accounts and advertising strategies?
Impact Media, a forward-thinking digital marketing agency based in Huntington, WV & Montreal, QC is on the lookout for an experienced Facebook Media Buyer to enhance our team. As a Media Buyer, you will be instrumental in executing effective paid advertising campaigns, optimizing ad spends across platforms, and developing innovative strategies to meet our clients' objectives.
The ideal candidate is a proficient strategist and a proactive thinker who excels in a dynamic environment. Your role will involve deeply understanding client goals, efficiently managing advertising budgets from planning to execution, and continually optimizing campaigns for maximum performance.
A strong grasp of digital advertising tools is essential; we are primarily seeking someone with an analytical mindset, adept at balancing multiple campaigns and excelling in communication with clients and the team to achieve outstanding results within designated timelines.
Experienced Candidate Request
This is not an entry level position. Training will be provided for general software and processes of Impact Media but candidates should have previous experience managing paid client accounts.
About Impact Media
Impact Media is a fast-growing digital marketing agency based in Huntington, WV & Montreal, QC that specializes in social media management, video production, content creation, and paid advertisement.
At Impact Media, we believe that marketing should be sustainable, ethical, and impactful. Our mission is to help purpose-driven brands & social impact initiatives succeed by creating engaging, high-quality content that aligns with their values and resonates with their audience.
Role & Responsibilities
- Develop and implement robust Facebook ads strategies to enhance brand visibility, attract new users, and generate leads through Facebook and Instagram campaigns.
- Conduct in-depth analyses of client brands to fully grasp their unique needs, value propositions, products, and design ethos.
- Utilize tools such as Facebook Ads Manager, Google Analytics, Looker Studio & Supermetrics to gather insights and formulate actions for month-over-month revenue growth for clients.
- Monitor and manage media purchases, ensuring ad placements are executed as planned on Facebook and Instagram.
- Produce regular reports and dashboards to measure campaign outcomes and deliver actionable insights to clients.
- Develop comprehensive advertising schedules covering client onboarding, campaign launch, and ongoing account management.
- Craft compelling ad copy for Facebook and Instagram, aimed at driving engagement and action from targeted demographics.
- Stay on top of changes in audience preferences, suggesting innovative campaigns proactively.
- Perform detailed competitive analysis encompassing products, market trends, services, and competitor strategies.
- Identify and report on emerging digital technologies, trends, and tools to the leadership team.
- Maintain clear and effective communication with clients and internal teams regarding updates, progress, and any challenges.
Commitment
40 Hours Per Week with Three Month Trial Period
This role is aimed to be filled ASAP
Job Specifications
Located in Montreal, Quebec.
Hybrid work - mostly remote
Fixed term contract (Independent contractor agreement - not employment)
Qualifications
Ideal Skills & Traits For Job
Salary Range
60,000 - 70,000 (CAD) based on experience.
Benefits
How To Apply
Please send an introduction of yourself, experience, and why you are a great fit for this position to or apply through this form :
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