Digital Marketing Executive

Montreal

Offre publiée le 2025-01-23

Dheya

Skills Required : SEO Optimization

Google Analytics

Content Creation

Social Media Management

Email Marketing Campaigns

PPC Advertising

Basic Graphic Design

Market Research

HTML / CSS Basics

Position Title : Digital Marketing Executive

Location : Canada

Employment Type : Full-Time

BeGlobal is Hiring for Digital Marketing Executive!

At BeGlobal, we specialize in connecting skilled professionals with exceptional career opportunities worldwide. We are currently seeking a passionate and experienced Digital Marketing Executive to join our client's team and help drive innovative online marketing strategies.

Job Description Overview

We are seeking a passionate and experienced Digital Marketing Executive to plan, execute, and optimize online marketing strategies. The ideal candidate will be tech-savvy, creative, and well-versed in leveraging digital platforms to promote products and services. This role is instrumental in building strong digital connections, driving brand awareness, and ensuring revenue growth through innovative marketing campaigns.

Key Responsibilities

  • Assist in formulating strategies to establish a lasting digital connection with consumers.

Social Media Management :

  • Oversee and maintain the company’s presence on social media platforms like Facebook, Instagram, TikTok, and Twitter.
  • Develop and implement engaging content for social channels.
  • Paid Advertising :

  • Launch and optimize paid advertising campaigns on platforms like Google Ads, Meta Ads, and TikTok Ads to enhance brand visibility and drive traffic.
  • SEO & Website Optimization :

  • Implement SEO strategies, including keyword research and image optimization, to boost organic traffic.
  • Update and maintain the company’s website to ensure a seamless user experience.
  • Content Marketing :

  • Generate creative ideas for content marketing campaigns.
  • Draft newsletters and promotional emails, and organize their distribution across multiple channels.
  • Performance Tracking :

  • Measure the success of digital marketing efforts using tools like Google Analytics and WebTrends.
  • Analyze data to refine campaigns and improve ROI.
  • Industry Trends :

  • Stay updated on online marketing trends and integrate innovative strategies.
  • Maintain partnerships with media agencies and vendors as necessary.
  • Qualifications and Skills

    Technical Skills

  • Expertise in SEO, SEM, Google Ads, Meta Ads, TikTok Ads, and email marketing.
  • Proficient in web analytics tools such as Google Analytics, NetInsight, or WebTrends.
  • Knowledge of ad-serving tools like DART or Atlas.
  • Creative & Analytical Skills

  • Strong content writing and creative design abilities.
  • Analytical mindset to interpret campaign performance and make data-driven decisions.
  • Education & Experience

  • BSc / BA in Marketing or a related field.
  • Previous experience in a B2C digital marketing environment is highly preferred.
  • What We Expect

  • Skills in data analysis, paid advertising, SEO / SEM, CRM, social media, and basic design.
  • Excellent communication and interpersonal abilities.
  • What We Offer

  • Competitive salary and benefits package.
  • Opportunities for professional growth and upskilling in digital marketing tools and techniques.
  • A dynamic and collaborative work environment.
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