MK10 - Communication Specialist

Description de Poste

Content Writing and Creation

• Propose content ideas aligned with sales priorities and market trends through competitor analysis, statistics, and keyword research.
• Write impactful and effective content, including client emails, sales materials, reports, PowerPoint presentations, advertisements, banners, and video scripts.
• Create SEO-optimized content, including blog articles, social media posts, campaign pages, product descriptions, and other sales copy.
• Optimize web page content (image descriptions, instructions, call-to-action buttons) to increase engagement and conversions.
• Ensure translation, proofreading, and quality control of produced content.
• Contribute to the development of marketing and communication strategies.

Content Management and Digital Strategy

• Develop strategies to enhance customer's online presence and build an engaged digital community.
• Adapt, schedule, and publish content on various platforms: website / blog (WordPress), product pages (Magento), apps (Magnifier, Buddy), and social media (Facebook, LinkedIn).
• Support digital strategies related to trade shows and events.
• Collaborate with product managers to establish and maintain relationships with influencers, bloggers, and interest communities.
• Contribute to the creation of multi-platform editorial calendars and seize content opportunities.

Your Profile

• University degree in communications, writing, marketing, or a related field.
• 3 to 5 years of experience in communications or marketing.
• Excellent writing and content creation skills in both French and English.
• Strong proofreading and editing skills.
• Ability to work in a team and manage multiple projects simultaneously in a fast-paced environment.
• Autonomous, meticulous, detail-oriented, and proactive.
• Excellent interpersonal skills and the ability to build trusting relationships.
• Proficiency in social media and content management and SEO tools (Facebook, LinkedIn, Canva, AdCreative AI, WordPress, SEMrush, ChatGPT).
• Knowledge of Office 365 tools (PowerPoint, Word, SharePoint, Excel).
• Strong interest in best practices in digital communications.